SME Talent Series

• Digital
• Advertising

Small & Medium Enterprises face significant challenges through their recruitment process. Michael Page initiated thought leadership series in collaboration with SEEK to help SMEs make better hiring decisions.

The campaign was primarily targeted at businesses which were mostly start-ups so there was a clear design direction that was developed which appeals to this audience. More important were the infographics which helped the businesses realise the opportunity cost they miss because of challenging hiring practices.

Infographic